From the creators of HonestlyWTF and HonestlyYUM comes HonestlyFIT – a new destination dedicated to living adventurously and actively with your community. FIT leverages inspiring photography and first hand experiences to share a smart take on all things fitness and wellness related. Audiences will be inspired to live their best most active lives through FIT’s original coverage of outdoor adventure, international travel, health news, the best in gear and effective workouts. Executive Editor Orissa Rose explains “I love being a stylish city slicker and a beast mountaineer who teaches friends a love for the outdoors, but feel like there aren’t enough examples of how rewarding and accessible that dual life can be. Since FIT is all inspired by things our editors actually do, we can bridge the gap between beauty and fitness and rugged exploration in an accessible way and motivate people to reward themselves by trying things they’ve never thought of or actually attempted”. Erica is excited to add FIT the the Honestly Media family for how it adopts the structure of YUM and WTF but on an entirely new subject that our readers haven’t seen from us before. She explains, “Now more than ever we want to give our audience honest insights and practical tips to live a life full of love for themselves, their community and the environment we live in”.


Orissa Rose | Executive Editor | San Francisco Bay Area, CA

Born in India and raised in Berkeley, CA by seriously outdoorsy parents, Orissa’s insatiable appetite for adventure and athleticism influences everything she does. Aside from FIT, she is a certified fitness trainer who coaches HIIT bootcamp classes in the wee hours of the morning. Intense doesn’t even begin to describe this gal!

Favorite workout: Soccer 

Wellness obsession: Herbal supplements 

Body part she loves: Shoulders for how they remind her of the strong women that raised her and that her athletic build is a part of her feminity.   

Erica Chan Coffman | Honestly Media Editor-in-Chief | San Francisco Bay Area, CA

A former citizen of NYC and LA, Erica now feeds her in addiction for anything handcrafted and bejeweled in Northern California. She brings her experiences as a mother of two, exquisite eye and love of luxury to FIT’s coverage of organic health and wellness. 

Favorite workout: LaGree 

Wellness obsession: Face rolling 

Body part she loves: Hands because she’s a very tactile person (hello, DIYs) and they enable her creativity. 


Grace Hartmann | Contributing Wellness Editor | New York, NY

Growing up in Berkeley, California, Grace thought everyone grew his or her own vegetables, regularly visited the acupuncturist and spent their free time hiking. As an adult she moved to NYC and was pleasantly surprised to find that despite its rough exterior, NYC has its own impressive world of wellness and fitness offerings.

Favorite workout:  Infrared yoga

Wellness obsession: Dry Brushing

Body part she loves: Legs because walking and biking all over New York is the best part of her day and those gams get her everywhere she need to go.



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